I don’t watch the news, so I’m not a big news junkie.But I know that the news can be kind of overwhelming to me.I’ve always been more interested in entertainment than politics, and there are so many great shows and movies that I really like.So if you’re a political junkie, it can be hard to…
Google’s new gender-aware ads platform offers advertisers an opportunity to offer gender-relevant ads. According to a blog post from Google Vice President of AdWords, Sarah McVey, the company is now adding an ad for gender and gender-based products in Google’s gender ads app. “For example, we’re adding an app ad that’s specifically for women, where you can…
We often use the phrase “most profitable” to describe how well an advertiser is doing, but it is unclear whether this metric has much meaning.While the top 20 most profitable advertising campaigns are almost evenly split between Google and the other big ad networks (ABC, CBS, NBC, Disney, ESPN, Fox, CBS), they also include a…
An administration official defended the administration’s strategy in a lawsuit filed by advertisers over their right to use photos in ads.The official told The Associated Press that the Obama administration will “continue to fight to keep ads truthful and fair” while also continuing to “protect and defend the First Amendment rights of our advertisers.”The Justice…
TikTOK is a UK-based advertising agency that specialises in creating and delivering high quality, award-winning and relevant ads to audiences across the globe.The company was founded in 2005 by Chris Adams, who has also worked for other leading brands including Marks & Spencer, Marks & Spencer, P&C, and the Advertising Standards Authority (ASA).The company has…
What’s the best part of your birthday: The party, the cake, the birthday cake?Well, not much, really.Celebrity advertising quotes are the best.And then there are adverts that just work.What is advertising?Advertising is the medium in which advertisers advertise their products or services.It’s usually done through a website, social media, or through direct mail.How does it…
What’s the best part of your birthday: The party, the cake, the birthday cake?Well, not much, really.Celebrity advertising quotes are the best.And then there are adverts that just work.What is advertising?Advertising is the medium in which advertisers advertise their products or services.It’s usually done through a website, social media, or through direct mail.How does it…
What’s the best part of your birthday: The party, the cake, the birthday cake?Well, not much, really.Celebrity advertising quotes are the best.And then there are adverts that just work.What is advertising?Advertising is the medium in which advertisers advertise their products or services.It’s usually done through a website, social media, or through direct mail.How does it…